Press Kit

SALES COPY

Longform copy for newsletters, email campaigns, blog posts, etc.

Standby in the Wings: A Behind-the-Scenes Guide to Producing the Perfect Dance Recital

Covering an expansive spectrum of production topics, Standby in the Wings is a behind-the-scenes production guide for dance studio owners and dance teachers. Designer and Production Manager Joe Naftal takes the reader through the process of producing a dance recital from booking a venue through opening night, including venue relations, site survey, lighting, projections, video, sound, backstage management and more, establishing a common vocabulary for dance studio owners and the designers, technicians, and staff they work with to create a stellar dance recital production!

 

“The good news for you is that Joe is here! It’s as if he’s on your stage crew and you can ask him anything -- better yet he’s actually just gone ahead and answered all your questions. This book is a comprehensive guide with behind-the-scenes tips that will help take your recital to a new level. When you approach running shows with the mindset that there is always something new to learn and ways to improve you will start to experience a whole new level of success.” – SUZANNE BLAKE GERETY

Shortform copy for blurbs.

Standby in the Wings: A Behind-the-Scenes Guide to Producing the Perfect Dance Recital

Covering an expansive spectrum of production topics, Standby in the Wings is a behind-the-scenes production guide for dance studio owners and dance teachers. Designer and Production Manager Joe Naftal takes the reader through the process of producing a dance recital from booking a venue through opening night, including venue relations, site survey, lighting, projections, video, sound, backstage management and more, establishing a common vocabulary for dance studio owners and the designers, technicians, and staff they work with to create a stellar dance recital production!

 

AUTHOR BIO

Longform bio.

Growing up in the studio family business, Joe Naftal is the Marketing Director and Production Manager for Dance Connection in Islip, New York. As the studio's Marketing Director and Production Manager, Joe oversees business development, sales, advertising, public relations, office administration, and the production of the studio's annual recital. Joe regularly collaborates with dance studio owners around the world, has been on the seminar faculty of the Dance Teacher Summit in New York City and the Energize Conference in Chicago teaching on topics such as recital production, pre-registration, and studio communications. He has been featured in Dance Teacher Magazine, and sits on the Expert Panel for DanceStudioOwner.com. Aside from his work at the studio, Joe is a lighting designer for classical and contemporary theatre, modern dance, ballet, and opera. Joe serves on the board of directors for Robin Becker Dance, a professional dance company in NYC. He holds a Bachelor of Fine Arts degree in lighting design from the University of North Carolina School of the Arts and is a member of the International Alliance of Theatrical Stage Employees (IATSE).

 

Bio Talking Points.

• Lighting Designer for Theatre, Dance, & Opera

• Second Generation Dance Studio Owner

• Marketing Director & Production Manager, Dance Connection

• Board of Directors, Robin Becker Dance

• Expert Panelist, DanceStudioOwner.com

• BFA in Lighting Design from University of North Carolina School of the Arts

 

PHOTOS OF JOE

You are welcome to use these photos of me. If you click on the image, it will pop-up a larger version. You can then right-click on the photo to download or save to your own computer.

photo by Carly Anders	photo by Carly Anders	photo by Edward Morris	photo by Edward Morris	photo by Peter Mueller

 

BOOK LOGO

Book logo can be downloaded here.

3D book rendering can be downloaded here.

PROMOTION INFO

• Whenever promoting the book, please link to www.StandbyInTheWings.com

• When you post a review or promotion, please let us know so that we can add / link to your promotion.